Small Biz Marketing

  • B2B Marketing tips for Small Business Owners

    So much marketing advice out there talks about Shopify, ecommerce, products, etc. What about those of us whose customers are other businesses? As a...
  • Manual bidding and triple-counting conversions: Google Ads Account Audit - Twitter Recap

    As a Google Ads consultant, I’m often asked to do Google Ads account audits.  The objective of the audit isn’t to “win business,” though, but rathe...
  • 15 Tips To Grow Your Business With Google

    I love sharing tips with entrepreneurs about how to use Google more efficiently. It’s why I chose the username @the_google_pro! The one thing I hear time after time from my followers is that they wish they had known the tips I share with them sooner. I’ve compiled a list of some of my best Google tips and tricks for business owners that are just getting started. Here are 15 things you can do right now to grow your business with Google.

  • 10 Things NOT to Do in Google Ads

    As someone who worked at Google for six years, I have plenty of tips to share with you on how to grow your business with Google Ads. I'm also an expert at what NOT to do with Google Ads. Here are 10 of the most common mistakes that I see business owners make when getting started with Google Ads, and how to avoid them.

  • Quick Google Analytics Tips for Small Business Owners

    Would you like to understand whether your website is achieving your business goals? As someone who worked at Google for six years, I have plenty of tips to help you effectively use Google Analytics to grow your business. I've come up with a list of fast, simple tips for business owners that can help you understand your website's data, improve user experience, and increase conversions.
  • Google Marketing 101 for Ecommerce Businesses

    I'm a Google Ads specialist. As someone who worked at Google for six years with some of the world's largest and most sophisticated ecommerce busine...
  • How to create a YouTube Ads campaign

    I'm an official Google Partner and a Google media pro. As someone who worked at Google for 6 years, I have plenty of tips to help you grow your bus...
  • 5 Quick and Easy Tips to Improve your Google Ads

    I'm a Google Certified digital marketer. As someone who worked at Google for 6 years, I have plenty of tips to help you grow your business with Goo...