Google Ads Coaching

If you want to learn Google Ads at your own pace, using your own account and unique business goals, then you can book 1:1 coaching with me.

👉Agency & freelance marketers bring me their toughest client challenges to solve.
👉Business owners who are ready to own their ads destiny, rather than relying on outsiders to grow their business, love my personalized, simplified teaching methods.
👉Marketing teams count on me to develop their paid acquisition expertise, saving time and money by bringing this key function in-house.

a photograph of google ads coach jyll saskin gales smiling at the camera, in downtown toronto, wearing a blue suit

Here’s what some of my coaching clients have to say…

  • Ayad Khudur

    Agency Owner, The SEO Room

    “The Google Ads consultation was insightful, practical, and packed with valuable strategies tailored just for me. Jyll has an incredible knack for explaining complex things in simple terms, which made it easy for me to understand the "why" behind her recommendations. Jyll is knowledgeable, professional, and genuinely invested in her clients' success.

    ★★★★★

  • Anya Hwang

    PPC Team Lead

    “I've been managing an enterprise account for years. Jyll helps my team to identify growth opportunities and new optimization strategies to further improve our account performance. She is extremely knowledgeable about all the ad types that Google offers. She also helps us to navigate through the constant changes of Google Ads. Highly recommended!

    ★★★★★

  • Austin Vandeveer

    Lawyer, Business Owner

    “Jyll has gone above and beyond what I could have ever imagined. Her in-depth knowledge and expertise in Google Ads are unparalleled. If you think that watching a bunch of YouTube videos will solve your lack of knowledge about Google Ads, you are sorely mistaken. Hire Jyll Now! You're wasting your time and money with anyone else. Let me say it again, HIRE JYLL NOW. You won't regret it.”

    ★★★★★

  • Angelina Arini

    In-house Marketer

    “The coaching call went really well! I got the insights about the campaigns we run and even beyond the platform itself because Jyll helped to diagnose our issues. I was also feeling relieved because I got validations on my assumptions. All in all, the coaching call was worth the money!

    ★★★★★

  • Will King

    Agency Owner, Get Moving Digital

    “I booked an hour-long coaching session with Jyll to go through an extremely tricky new account. I have a few years in the game, but her knowledge and expertise are unparalleled. After just one hour, I feel more confident, better equipped, and have a clear plan to move forward and exceed my client’s expectations. I highly recommend booking a session to anyone dealing with a tricky account!

    ★★★★★

  • Kareem El Menyawi

    Founder, Tyltgo

    “Jyll mentored my startup around how to optimize our paid search efforts on Google Ads. We cut our cost per conversion in half in our time together and I learned so many invaluable tips that I would have never come across otherwise. Jyll is the best - once you talk to her, you’ll immediately understand that you’re dealing with a pro.”

    ★★★★★

  • Jordan Hardgrave

    Coach & Course Creator

    "This was the best money I have ever spent in my entire life!"

    ★★★★★

  • Brianna Deboever

    Head of Paid Search, Optidge

    “I've never spoken to anyone more knowledgeable, from high-level strategy to detailed optimizations. Jyll is the real deal.

    ★★★★★

Frequently Asked Questions

"What is a Google Ads coaching session?"

Your Google Ads coaching session is a 1-hour video call with me, a Google Ads Expert with more than a decade of experience. During the call, you can share your screen with me, and we'll meet your objectives together, whether that's setting up a campaign, optimizing the account, working on your strategy, etc. 

After the call, you'll receive a meeting recording, and an AI-generated transcript of our conversation.

To get a better idea of what to expect, check out this video about a day in the life of a Google Ads coach or this video about what to expect during a 1-hour Google Ads coaching call.

“Can you solve my problem? What’s your track record?"

While I can’t guarantee that I can solve your Google Ads problems, I’ve got a pretty good track record at guiding business owners, marketers, agencies and freelancers through their toughest ads challenges. Since I began offering Google Ads coaching in 2021, I’ve been hired for more than 400 coaching calls with 160 different clients. Before that, I worked at Google for 6 years and consulted on more than 10,000 different Google Ads accounts. I’ve really seen it all - all industries, all practitioner levels, every possible issue you can imagine (and more that you can’t even imagine).

Still feeling uncertain? I get it - coaching is an investment. Here are a few things that might help your decision:

  • I’ve worked with more than 150 clients across 400+ coaching calls

  • I have 30+ ★★★★★ reviews on Google

  • I’m a Google Ads Correspondent for some of the top publications in the industry, including Search Engine Land, Today in Digital Marketing, Optmyzr and WordStream. I’m also ranked as one of the most influential PPC experts in the world (by WordStream, PPC Survey & Marketing O’Clock) and my weekly Inside Google Ads podcast is one of the top ranked marketing podcasts in more than 30 countries.

  • I teach Google Ads at Google. Yes, really! I also teach at Jelly Academy, Camp Tech, boutique agencies, Fortune 100 companies, and my own Inside Google Ads and Google Ads for Beginners courses

If you still have questions, please feel free to contact me before booking a call.

"What do you charge? How many coaching sessions do I need?"

I meet with some clients just once, and others on a weekly basis. I am open to whatever schedule and frequency suits your needs.

I charge US$350 for a 1-hour Google Ads coaching call, and I offer 10% off when you purchase 5+ hours at a time.

"I need to meet with you ASAP! Can we meet sooner?"

My calendar shows my current availability. If you'd like to be added to the waitlist for a cancellation, book a time with me, then contact me to let me know you'd like to be on the cancellation notification list.

Note: I can only add you to cancellation notification list once you have already paid and booked for a session.

"How should I prepare for our meeting?"

As long as you bring yourself and your Google Ads account, we'll be ready to go! During the meeting, you will share your screen with me, so there's no need to grant me access to your account. Some other things that are optional, but may be useful, are:

  • Google Analytics account

  • A list of specific questions

  • Context about your overall marketing activities

  • Context about your business objectives

"Can I pay via a method other than a credit card? Can I pay in my local currency? Can you provide a detailed receipt for expense purposes?"

Yes, yes, and yes! Contact me with your request, and I will be happy to accommodate you.

"I have another question that's not answered here."

I would love to answer it for you. You can contact me before purchasing.

Founders, business owners, agencies and marketers rely on my expertise to grow their businesses…

  • Joel Enrique Palomino

    PPC Team Lead, Hook Agency

    “Google Ads coaching at its best! Jyll takes the time to hear and understand what your issues may be. From there, she walks you through the process of finding appropriate next steps. Detailed, knowledgeable & professional.”

    ★★★★★

  • Anne Peacock

    Business Owner, The Playful Peacock

    “I hired Jyll as a digital marketing coach to build a Google strategy for my business. As someone who isn’t comfortable with analytics, Jyll breaks down & communicates highly complex data in a way that’s easy to understand and action. If you’re looking for a Google coach, there’s no one better in the industry. She really is The Google Pro!”

    ★★★★★

  • JD Rocheteau

    Founder, QuoteMachine

    “Unlike most marketers I’ve worked with, Jyll really provides actionable and tactical advice with measurable ROI. She’s an amazing expert in digital advertising. Being an ex-Googler, she has a deep understanding of how things work and can be leveraged. Thanks to her help, we managed to kick off our first successful marketing initiatives.

    ★★★★★

  • Ken Driscoll

    Business Owner, GLIDE

    “Jyll was great in going over our current account and getting it ready for not only the upcoming Holiday sales season, off season, and summer prep. If you need some help with your account don't hesitate to book a call.

    ★★★★★