Google Ads Training
If you want your employees to learn Google Ads at their own pace, using your account and unique business goals, then you can hire me as your Google Ads Trainer.
I train marketers everywhere from boutique agencies to Fortune 100 companies who want to understand the mechanics of how Google marketing works, and how to drive the best business results for themselves and/or their clients. These teams count on me to develop their paid acquisition expertise, and I enjoy creating a customized learning path for them.
In fact, I even teach Google Ads at Google! I feel pretty confident saying that I'm the only non-Google employee who gets to teach Google Ads at Google, to current Google Ads sales reps.
Here’s what some of my clients have to say about my Google Ads training…
-
"Jyll is the best!"
★★★★★
Jyll is the best! The Google Ads training sessions are fun and interactive for the whole team, and they help us think more "outside the box."
Menachem Ani, Founder, JXT Group
-
"Our audience is specifically asking for Jyll to return!"
★★★★★
“I have been working with Jyll for over a year delivering Google training to our external partners and will continue to use her for any future sessions. Her workshops are extremely engaging and well done, to the extent that our audience provide raving feedback and reviews and are specifically asking for her to return. A true Google pro that I highly recommend.”
Alex LoGiudice, Marketing Lead, 3M
-
"She crushed it!"
★★★★★
“We had 2 awesome learning seminars with Jyll Saskin Gales this week - she crushed it (no surprise).”
Craig Skalko, Founder, Lost & Found Marketing
-
"I plan on working with Jyll many times more in the near future!"
★★★★★
“I worked with Jyll to bring training to some internal stakeholders and external partners - and she is amazing! Her style is engaging, informative, clear and concise. Extremely knowledgeable and helpful. A true professional in her preparation, content and delivery. Both my internal and external partners were extremely pleased with the training that was delivered and the value it brings to their organization. I plan on working with Jyll many times more in the near future!”
Amy Rummel, Education & Development Lead, 3M
…and their attendees are raving about my training, too.
-
"I have the confidence to set up and run any digital campaign because of Jyll's training!"
★★★★★
“Jyll is an incredible teacher. She makes all things digital marketing easy to understand, and is super engaging. My digital ad experience was exactly zero, and now I have the confidence to set up, run, optimize and analyze any digital campaign because of her training! If you are looking for some training to help take your digital ads to the next level, Jyll’s awesome!”
Natalie Kugler, Senior Marketing Manager, Flexiti
-
"Her teaching style makes complex concepts click instantly!"
★★★★★
“Highly recommend Jyll, no matter how well developed you think your skills are! Her expertise in Demand Gen is next-level, and her teaching style makes complex concepts click instantly. Highly recommend connecting with her if you're looking to sharpen your Demand Gen skills.”
Omar Reyes, Paid Search Specialist, Lost & Found Marketing
-
"One of the best business classes I have taken!"
★★★★★
“Jyll’s Google Ads webinar was mind blowing. Definitely advanced. I had been wondering about doing Google Ads, and it’s a whole giant ecosystem I know nothing about. I’m so glad I know about Jyll now, I will probably hire her in the future to help me get started on running Google Ads. Her teaching style was so thorough, easy to follow, and her screen sharing and step-by-steps were so good! This one is up there with one of the best business classes I have taken. Thank you thank you!”
Member, Thriving Stylist community
-
"I was inspired to learn a bunch of new stuff about Google Ads!"
★★★★★
“I had the chance to take a day-long Master Class on Google Ads taught by Jyll Saskin Gales. Jyll has that rare teacher's talent of making complex stuff understandable. She's also such a ‘Google Nerd’ (how she described herself) that I was inspired to learn a bunch of new stuff about Google Ads. Many thanks, Jyll!”
John Walker, Digital Marketer
-
"I have taken a few Google courses before, Jyll’s workshops are so much better!"
★★★★★
“Jyll is incredible! She is a super engaging teacher and has made upskilling my digital marketing capabilities so fun. I have taken a few Google courses before and can confidently say that Jyll’s workshops are so much better! She uses thoughtful, easily understood examples and scenarios to explain complicated concepts. Jyll is truly an expert!”
Morgan Altman, Marketing Manager, Flexiti
Frequently Asked Questions
"What are your credentials?"
I’m the world’s top Google Ads Coach; I’ve advised more than 250 clients across 900+ coaching calls since 2021, earning more than 80 5-star reviews on Google. Before starting this business, I worked at Google for 6 years advising Canada’s largest advertisers across retail, travel and B2B.
I teach Google Ads at Google, and have been hired by Google to deliver custom Google Ads training for their top clients. I’m also the only Google Ads Coach whose expertise has been featured on Google Ads' official social media channels. And I’ve been a Google Partner since 2021.
I'm ranked as the #1 Most Influential PPC Expert in the World (2026) by PPCsurvey. I speak at the top search marketing conferences around the world, I write for (and am regularly quoted in) the top search marketing industry publications, and my first book is an Amazon bestseller in the US, UK, Canada, and Australia. It’s even been translated to Japanese! I have more than 100,000 followers and subscribers across YouTube, LinkedIn, Instagram, TikTok, Threads, and my email newsletter.
"Who have you trained?"
While many of my client engagements are under NDA, here is a sample of where I’ve taught Google Ads:
Google, 3M, Silk & Snow, Women Presidents Organization, JXT Group, Lost & Found Marketing, Event Tickets Center, Lunio, SMX Master Class, Producthero, Main Street ROI, Kick Point Playbook, Motor Dealer’s Association of Alberta, Thriving Stylist
Educational institutions: Harvard Business School, Western University, Concordia University, Toronto Metropolitan University (fka Ryerson University), Sheridan College, Sherbrooke University, Jelly Academy
Startup & Small Business accelerators: Google for Startups, The DMZ, Elevate, YSpace, MaRS, Communitech, Camp Tech, Digital Main Street
Nonprofits: Google.org, WE.org, King’s Trust Canada
"What’s the difference between Google Ads Training and Google Ads Coaching?"
When you book a Google Ads coaching call with me, you are purchasing 1 hour of my time (and my decades of expertise). I do no pre-work, I do no post-work; you set the agenda, and together we’ll solve your Google Ads challenges on a video call together. I do 8-12 coaching calls a week with business owners, in-house marketers, agencies and freelancers. Up to 3 people can join the video call, and afterwards, you receive a recording and transcript to refer back to.
When you book Google Ads Training with me, I’ll put together a custom curriculum tailored for your audience. Whether the training is online or in-person, we’ll ensure that it meets the learning objectives of everyone in the room: 5 people, 50 people, 500 people. Prep calls, slide revisions, tech check, recordings - everything is included. We can do one 60-minute workshop, a 6-month training series, a 3-hour intensive - whatever is necessary to achieve your goals.
"What Google Ads topics do you teach?"
Anything and everything! Some of my recent Google Ads training topics include
Google Ads 101
Google Ads for Service-Based Businesses
Google Ads for Small Businesses
How to create great YouTube ads
Google Ads Beyond Search
Cracking the case
Each Google Ads training session is created and delivered custom for your team.